Co-sponsorship and program support
Medtronic, one of the largest medical device companies in the world, whose mission is to alleviate pain, restore health and extend life, collaborated with Women as One to provide innovative and engaging cardiovascular education.
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Their goal
Medtronic hosts an annual Cardiovascular Women’s Summit, focused primarily in Europe. With the need to change to a virtual format, Medtronic was looking for ways to keep the program faculty content fresh and appealing to a virtual audience. They approached Women as One to be a program co-sponsor in 2021.
Our solution
Women as One worked with Medtronic to develop program objectives and to identify faculty. We also helped market to the program broadly across multiple channels.
Their results
Through marketing and promotion with Women as One, 124 attendees across a global audience participated in the live event and a recording will also be available on demand.
It is refreshing to work with an organization that has its mission at the top of mind and woven into all they do. With the support of Women as One we have access to talent we wouldn’t have been familiar with otherwise. We are very grateful to be a part of something that we know will have a long-lasting impact on gender diversity throughout the physician community
Senior Manager, Physician Relations Medtronic
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